To begin managing a new Facebook page through Business Manager, follow these simple steps. Creating a new page allows you to separate your personal Facebook activities from your business presence, making it easier to track insights and manage advertising efforts.

Step 1: Access Business Settings

  1. Log into Facebook Business Manager.
  2. Click the menu icon in the top-left corner.
  3. Select Business Settings from the drop-down menu.

Step 2: Create Your New Page

  1. Under the Accounts section, click Pages.
  2. Click the + Add button.
  3. Select Create a New Page.

Step 3: Configure Your Page

Choose a category for your business page and fill in the necessary details like business name, contact information, and profile picture. This information will help you establish a clear and professional presence.

Important: Make sure your business name is unique and easily recognizable to ensure it's visible to your target audience.

Field Description
Page Name Enter a clear and professional name for your business page.
Category Select a category that best matches your business type.
Profile Picture Upload a logo or image representing your business.

Step 1: Access Facebook Business Manager

Before you can create a new page in Facebook Business Manager, you need to access the platform. The Business Manager is a centralized hub that allows you to manage all your Facebook assets, including pages, ads, and ad accounts. It's essential to have a Facebook account linked to your Business Manager for easy access and management of your business resources.

To get started, you must first log in to your Facebook account. Once logged in, you can proceed to open Business Manager by visiting the official website or accessing it via the Facebook menu. The following steps guide you through the process.

Accessing Business Manager

  1. Go to business.facebook.com in your web browser.
  2. Log in using your Facebook credentials.
  3. If this is your first time accessing the platform, follow the prompts to set up your business profile.

Important: If you don’t have a Business Manager account, you will need to create one. This process requires verifying your business information and ensuring compliance with Facebook’s guidelines.

Steps to Navigate the Dashboard

  • Once logged in, you'll be redirected to the Business Manager dashboard.
  • From the dashboard, you can easily manage your pages, ad accounts, and other business assets.
  • To create a new page, find the “Pages” section and click on the “Create” button.

Table: Quick Access Points in Business Manager

Section Action
Pages Click to create or manage existing pages.
Ad Accounts Manage your ad accounts and campaigns.
Business Settings Adjust your business settings and permissions.

Step 2: Navigate to the 'Pages' Section

Once you have logged into your Facebook Business Manager, the next task is to access the area where you can manage your pages. This section allows you to create and organize all of your business pages in one place. To begin, look for the "Pages" option in the menu on the left-hand side.

By navigating to the "Pages" section, you will gain the ability to either create a new page or manage existing ones. This step is essential before proceeding with the actual creation of your new page, as it will provide the necessary tools and options.

Accessing the 'Pages' Section

  • Open Facebook Business Manager dashboard.
  • Look for the "Business Settings" option at the bottom of the left-hand menu.
  • Click on "Pages" under the "Accounts" section.
  • You will be redirected to the page management interface.

Once you are in the "Pages" section, you will have the ability to either add a new page or view and edit your existing pages. The interface is designed to make navigation as simple as possible, with intuitive options for managing permissions, roles, and other settings.

Important: If you are unable to see the "Pages" option, ensure you have the appropriate permissions to manage pages within your Business Manager account.

Page Management Overview

Option Description
Create a Page Start the process of creating a new Facebook business page.
View Pages Access and view all pages linked to your Business Manager.
Edit Page Modify settings, details, and permissions for any existing page.

Step 3: Click 'Create New Page' Button

After accessing the Facebook Business Manager and navigating to the "Pages" section, the next step is to initiate the process of creating your new business page. This is done by selecting the option to create a new page. The button for this action is easily identifiable, and once clicked, it will direct you to a series of prompts for setting up the page.

To proceed, locate the button labeled "Create New Page" on the interface. This is a critical action, as it triggers the setup of your business presence on Facebook. Be sure to follow the next steps carefully to ensure the correct configuration for your page.

Remember, this button is only visible after selecting the "Pages" section in Business Manager.

  1. Navigate to the "Business Settings" in the left sidebar.
  2. Click on the "Pages" tab.
  3. Once in the "Pages" section, look for the button labeled "Create New Page" and click it.

The system will then prompt you to choose the type of page you want to create. This decision is crucial as it determines the nature of the business page. Depending on your choice, you will have different fields and options to fill out.

Page Type Description
Local Business or Place Choose this if your business has a physical location.
Company, Organization, or Institution Ideal for brands or organizations that don't operate from a single location.
Brand or Product Best for businesses promoting a specific product or brand.
Artist, Band, or Public Figure Choose this if the page represents an individual or public persona.

Ensure you select the correct type to optimize the setup process and avoid errors later on.

Step 4: Select Your Page Type and Category

After you have entered the basic information for your new page, the next important step is to choose the correct type and category for your business. This choice directly impacts how your page will be presented to the audience and how users can find and interact with your page.

Facebook offers several page types and categories, each designed for specific purposes. Selecting the right combination is crucial for ensuring that your page appears in relevant search results and aligns with your business goals.

Choosing the Right Page Type

The first decision to make is about the page type. Facebook provides different types depending on your business model. These include:

  • Business or Brand: Ideal for companies, products, or services. This type allows you to create a professional presence online.
  • Community or Public Figure: Suitable for individuals, non-profits, or groups that want to engage with a community.

Choosing the correct page type ensures your audience gets the best experience and your page features the right tools for growth.

Choosing a Category

Next, you need to select a specific category that best represents your business. The category defines the type of content and services associated with your page. There are numerous categories available to choose from. Some of the most common include:

  1. Local Business or Place
  2. Company, Organization or Institution
  3. Brand or Product
  4. Artist, Band, or Public Figure

Make sure to select the category that most closely matches your business. This selection will help Facebook display your page to the most relevant audience.

Category and Subcategory Example

Category Example
Local Business Restaurant, Cafe
Company Tech Firm, Consulting
Brand Clothing Line, Beverage

Step 5: Fill in Page Details (Name, Description, etc.)

After selecting the type of page you wish to create, the next crucial step is to enter specific details that define your page. These include the name, description, and other important attributes that help visitors understand the nature of your business or brand. This section is key to establishing your page's identity on Facebook.

In this step, you will need to provide precise and engaging information to ensure your page accurately represents your business and attracts the right audience. The details you input now are not only essential for users, but they also play a role in how your page is indexed and discovered on Facebook.

Enter Your Page Name and Description

  • Page Name: Choose a clear and recognizable name that represents your business. Avoid using generic or overly complicated names.
  • Description: Write a brief description (up to 255 characters) that explains your business or brand. Focus on clarity and value proposition.
  • Category: Select the category that best describes your business. This helps Facebook organize pages and makes it easier for users to find your page.

Tip: Ensure your page name aligns with your business's official name or brand, as this will help with recognition and searchability.

Additional Details

Field Description
Phone Number Provide a contact number for customer inquiries or support.
Website Link to your official website or any relevant landing page.
Address Input your business address for users who may want to visit your physical location.

Ensure all details are accurate and aligned with your brand's image to create a professional and trustworthy presence.

Step 6: Add a Profile and Cover Image

After creating your page on Facebook Business Manager, the next essential task is to personalize it with a profile and cover image. These images are the first things people will notice when they visit your page, so choosing the right visuals is crucial for establishing your brand identity. Your profile image represents your business and should be clear and recognizable, while the cover photo can be used for a more creative or promotional display.

Here’s how to upload your images effectively:

  1. Profile Image: Upload a logo or a high-quality image that reflects your brand. The ideal size is 170x170 pixels on desktop, and 128x128 pixels on mobile devices.
  2. Cover Image: Use a larger image that showcases your business or campaign. The recommended size is 820x312 pixels for desktop views and 640x360 pixels for mobile devices.

Tip: Make sure both images are consistent with your branding and optimized for different screen sizes.

Image Type Recommended Size
Profile Image 170x170 px (Desktop), 128x128 px (Mobile)
Cover Image 820x312 px (Desktop), 640x360 px (Mobile)

Once you've selected your images, make sure they are uploaded in high resolution to avoid any pixelation. After uploading, check how they appear on both desktop and mobile to ensure they look great across all devices.

Step 7: Customize Page Settings for Your Business

Once you have created your business page, it's essential to tailor the settings according to your business needs. This process allows you to manage how your page appears and functions, ensuring it aligns with your brand's identity and operational goals. Customizing these settings is crucial for effective communication and marketing on Facebook.

The settings menu provides various options that allow you to control visibility, permissions, and notification preferences. Understanding these options helps you streamline your page management and ensures your team has the right access levels to carry out their roles efficiently.

Configure Basic Information

  • Page Name: Ensure that your page name accurately reflects your business and is easy for users to find.
  • Username: Choose a unique username that aligns with your business name for easy tagging and searchability.
  • Contact Details: Add your phone number, email, and physical address to help customers get in touch.

Adjust Permissions and Roles

Setting the correct user roles is critical for page management. You can assign different levels of access to individuals within your team. This allows you to maintain control while delegating tasks effectively.

  1. Admin: Full control over the page, including editing settings and adding new roles.
  2. Editor: Can create and manage posts, moderate comments, and view insights.
  3. Moderator: Can respond to and delete comments, send messages on behalf of the page.

Make sure you assign roles based on the responsibilities of each team member to avoid confusion or misuse of access.

Set Up Notifications and Preferences

Setting Action
Email Notifications Choose which notifications you want to receive via email.
Page Visibility Set your page to either public or private, depending on your business needs.
Post Notifications Enable or disable notifications for new posts and comments.

Step 8: Review and Publish Your New Page

Before finalizing the creation of your Facebook Business Page, it’s crucial to review all the details you’ve entered. This ensures everything is correct and consistent with your business branding. Double-check your page's name, profile image, cover photo, business description, and contact information to make sure they are accurate and professional. Pay special attention to the settings, as some options can affect your page's visibility and interactions with customers.

Once you’ve confirmed that everything is in order, you’re ready to publish your page. This step marks the moment when your page goes live and becomes visible to the public. Keep in mind that it’s important to optimize your page for searchability and engagement, so take a moment to consider how your content will be presented to potential followers.

Review Process

  • Page Details: Ensure all your business details, such as name, address, and phone number, are correct.
  • Profile and Cover Photos: Make sure your images are high quality and aligned with your brand identity.
  • Business Information: Review your description and ensure it accurately reflects your services.

Publishing Your Page

After confirming all the details, you are ready to make your page public. You can do this by following these steps:

  1. Click the “Publish” button on the top of your page.
  2. Your page will then be live and visible to anyone on Facebook.
  3. Ensure to keep your page updated regularly to maintain engagement with your audience.

Important: You can always edit your page after it’s published if you need to make changes. It’s a good practice to monitor your page regularly to ensure it stays aligned with your business goals.

Final Check

Aspect Review Checklist
Business Name Ensure consistency with your business branding.
Images Ensure high-quality, representative visuals.
Contact Information Confirm accuracy of your contact details.